Strategic Communication & Business Storytelling

I love people with courage for THE NEW.

My Offer »

Brand Development

Change Communication

Sales Communication

Digital Recruiting

Business Storytelling

Track Record so far»

2020 – Leadership branding

Developing customized Workbooks & Method Sets to support brand-driven culture and processes in leadership teams.

2019 – Digital Collaboration Workshops

Digitalizing Methods & Tools from on-site workshops to digital Method Boards using Miro.
Enabling remote work with unexpected valuable side effects.

2017 – Supporting Students

Expert consulting panel of UX class at University of Applied Sciences Aachen.
Enabling students with an outside-in perspectives on their projects – being inspired by the values, perspectives, and approaches of the upcoming pioneers.

2017 – Business Storytelling

Developed Methods to create Sales-, Change Management – & Recruiting Storytelling. Enabling employees to create Communication Campaigns by themselves.
Methods: Double Diamond, Communication Compass, Content Framework

2008 – Design Thinking & Doing

Developed and implemented collaboration framework “Design Thinking Doing” at Deutsche Telekom.
Created more than 20 rich media CEO & C-Level presentations.
Produced more than 120 strategy & product movies.
Managed over 220 successful international design award applications.


With LICHTFRONT we invented the first live vector animation tool for VJ visual deejaying. “Oscar” allows synthesizer-like, free handling of animated graphics and text. It enables visual communication with audiences on a new level.
Performances on festivals and shows in Austria, China, Germany, Singapore, Spain, Switzerland, Taiwan 

2000 – World Wide Flash

Bringing brand new Flash animation and coding to agencies, with great success for, agencies their clients.
Interactive Rich Media online ads, playful microsites for products, brand specials, and Hollywood movies
Cannes Lions & ADC Awards

Contact »

André Gronewald
Hansaring 23, 50670 Cologne